Build Your First Business

Build Your First Business is a business book for kids ages 8 and up. Captain Coin turns a simple idea into a real-feeling business and teaches readers about customers, pricing, costs, revenue, profit and inventory along the way.

About this business book for kids

Each chapter ends with a hands-on challenge, such as pricing a product or reading a simple ledger. In addition, the book encourages kids to work with an adult and to check local rules before selling anything for real.

What readers will learn

• Identify customers and their needs
• Calculate revenue, costs and profit
• Choose a fair price
• Plan inventory and track money in a ledger

The eBook is available now. Buy it below and start reading online right away from your order confirmation or My account → My books. The paperback edition is coming soon; sign up below to hear when it launches. Meanwhile, the free planet page for this topic covers the same ideas with lessons and games.

Every Wealthonauts book is written to be accurate as well as fun, and each one connects to lessons, games and printable activities on this site. As a result, a story at bedtime can turn into a short learning mission the next day.

Using this business book for kids at home or in class

Read one chapter or spread at a time, then pause and ask what the characters should do next. Afterward, open the matching free lessons below for activities at three age levels. Teachers can pair this business book for kids with the printable worksheets in the Academy.